Marika Auramo

Managing Director
Nordic and Baltic region, SAP

Marika Auramo is the Managing Director of Nordic and Baltic region at global enterprise software company SAP. In this role since January 2019, she is responsible for the entire SAP business in Denmark, Estonia, Finland, Latvia, Lithuania, Norway and Sweden, and manages a team of 800 people. As Managing Director she is accelerating SAP’s transformation from ERP vendor to end-to-end business solution provider for the data-driven digital economy.

Ms. Auramohas more than 25 years of progressive experience as a leader in the global IT-industry.

She started her professional development at Sun Microsystems as one of the first employees in Finland in 1990 and later continued to Delphi. In both these positions she was responsible for major customer accounts. Before joining SAP in 1998, she worked in both sales and solution expert roles at two Finnish start-up companies. Her professional career at SAP spans several executive roles: Director for Industries at SAP Finland, Director Midmarket Business, Managing Director for SAP Finland, Nordic Head of Innovation Business and General Manager EMEA Service Industries. Prior to being appointed Managing Director for Nordic and Baltic region, Marika served as Global COO of SAP Database and Data Management in the US.

Ms. Auramois a fervent believer of how the power of data and insights will create intelligent enterprises and help fuel economic growth in Europe and the Nordic and Baltic region. She was named one of Finland’s most influential women by Finnish business publication Talouselämä in May 2019.